Tourism Talks
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August 18, 2025

The Win-Win Opportunity in Accessible Travel

We all know that accessibility is important, but did you know that accessible travel represents $120 Billion in travel bookings every year? Millions of travellers are looking for accessible options, so the opportunity for every tourism business is to create spaces that are welcoming, and find simple ways to share that message.

In this conversation, we learn from one of the industry’s foremost leaders in accessible travel marketing about how we can all attract this significant portion of the population.
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Featuring Arturo Gaona

Chief Partnerships Officer, Wheel the World

Overview

Learn what every business and destination can do to lean into the accessible travel opportunity

 What you'll learn

  • What is accessible travel?
  • What does it mean to be an accessible travel business or destination?
  • How people are currently looking for accessible travel options
  • Examples of great accessible travel marketing
  • Content creators to follow for inspiration

 Created for:

  • Marketing Managers
  • Business Owners
  • Destination Leaders
  • Content Creators
Meet Our guest Speaker

Arturo Gaona

Chief Partnerships Officer, Wheel the World
Arturo is the Chief Partnerships Officer and a founding team member of Wheel the World, a company at the forefront of accessible travel. He has been instrumental in expanding the platform’s diverse offerings, enabling more people to discover inclusive travel experiences across the globe.

Currently, he spearheads the commercial expansion of the Destination Verified program, ensuring that destinations meet the highest accessibility standards in hospitality.

Arturo's global perspective is shaped by his roots in Mexico City, his five years in Europe, and his current residence in San Francisco. A true outdoor enthusiast, he enjoys hiking and mountain biking.

He is deeply passionate about sharing the transformative power of travel and is committed to making it accessible to everyone.
Patrick Jones - Course author
Hosted by

Conner Galway

President, eLearningU; Junction Consulting

Conner founded the digital business consulting firm Junction, based out of Vancouver BC. There, he leads a team that conducts research, develops strategy, and consults with organizations that are looking to capitalize on digital opportunities.

Conner is an advisor to tourism businesses, leads training for Destination BC, and publishes The Brief, an award-winning weekly newsletter that is read by executives at many top North American brands.