October 28, 2021
Google My Business Power Plays: How to Dominate Local Search Results
An important first step in any local SEO strategy is to claim and verify your business's Google My Business (GMB) profile.
Getting your business listed on Google My Business increases your chances of showing up high in Google search results in Google's Local 3-Pack, the Google Local Finder and Google Maps. What many businesses don't realize is that claiming your GMB profile is just the first step — you must continually OPTIMIZE your profile.
In this session, topics that were covered include Google My Business optimization strategies as well as answers to frequently asked GMB questions.
Getting your business listed on Google My Business increases your chances of showing up high in Google search results in Google's Local 3-Pack, the Google Local Finder and Google Maps. What many businesses don't realize is that claiming your GMB profile is just the first step — you must continually OPTIMIZE your profile.
In this session, topics that were covered include Google My Business optimization strategies as well as answers to frequently asked GMB questions.
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Lesson Content
Meet our guest speaker
Sherry Bonelli
Owner & Digital Marketer,
Early Bird Digital Marketing
Sherry is a Search Engine Optimization (SEO) and digital marketing professional with 23+ years' experience. Her digital marketing agency, early bird digital marketing, serves clients all over the country.
Sherry is a Google My Business Gold Product Expert and is/has been a columnist for leading digital marketing websites like Search Engine Journal, MOZ, SEMrush, Search Engine Land, BrightLocal and others. She received Search Engine Land's 2018 SEO Contributor of the Year Award. For two years in a row her blog posts were among the top 10 most read articles on Search Engine Land's website.
She is a recognized presenter and speaker at leading digital marketing conferences, podcasts and webinars like Traffic & Conversion Summit, State of Search, Digital Marketer, SCORE, Moz, Edge of the Web, Local Marketing Institute, Midwest Digital Marketing Conference, Duct Tape Marketing, Florida Realtors Convention and others. Sherry holds a Master's Degree in Internet Marketing. She is also a LinkedIn Learning/Lynda.com Course Instructor.
Sherry is a Google My Business Gold Product Expert and is/has been a columnist for leading digital marketing websites like Search Engine Journal, MOZ, SEMrush, Search Engine Land, BrightLocal and others. She received Search Engine Land's 2018 SEO Contributor of the Year Award. For two years in a row her blog posts were among the top 10 most read articles on Search Engine Land's website.
She is a recognized presenter and speaker at leading digital marketing conferences, podcasts and webinars like Traffic & Conversion Summit, State of Search, Digital Marketer, SCORE, Moz, Edge of the Web, Local Marketing Institute, Midwest Digital Marketing Conference, Duct Tape Marketing, Florida Realtors Convention and others. Sherry holds a Master's Degree in Internet Marketing. She is also a LinkedIn Learning/Lynda.com Course Instructor.
Patrick Jones - Course author
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