August 18, 2022

Building a World-Class Content Plan

Come ready to bring some structure and creativity into your content plan in this hands-on workshop.

In just 30 minutes, Conner Galway, President of Junction Consulting, shares with you the content planning system that he has used to train world-class brands and local businesses alike. Learn why the most effective marketers are not always the ones with the most resources, but the best content system, and how you can get 10x more utility from your content.

You also get access to the content planning template (check the Resources tab) that Junction shares with its clients that forces them to focus, prioritize, and execute efficiently.
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Lesson Content

Meet your instructor

Conner Galway
President, Junction Consulting; eLearningU

Conner Galway founded the digital business consulting firm Junction, based out of Vancouver BC. There, he leads a team that conducts research, builds strategy and consults with organizations that are looking to capitalize on digital opportunities. Conner is an advisor to tourism businesses, leads training for Destination BC and publishes a weekly newsletter called The Brief that is read by executives at many top North American brands. Some of Conner’s current clients include lululemon, Travel Northern BC, and Mexico’s largest resort group: Grupo Vidanta.
Patrick Jones - Course author