As salespeople, we generally have between 4 and 30 seconds to make a first impression on our prospects that will compel them to want to engage with us. Unfortunately, by the end of these all-important first few seconds, the vast majority of salespeople have their prospects feeling more like "oh adrn, it's a sales person", and less like "oh, this is interesting, I think I should stay and listen!". Why? Because most of us tend to open our calls - cold calls, prospecting calls and follow-up calls aloke - with statements that creat resistance, instead of creating a relationship.

- Learn how to leave your prospects feeling less like "oh darn, it's a salesperson" and more like "Oh, this is interesting, I think I should stay and listen"

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Colleen Francis is driven by a passion for people--motivating them to reach for the highest standards of success. For over 15 years, she has observed the business habits of the top 10% of sales performers in organizations of all sizes and shapes--from Fortune 500 companies, to small- and medium-sized businesses. Through her company, Engage Selling Solutions, Colleen has condensed that winning formula into an internationally acclaimed sales-training approach, helping sales and marketing professionals everywhere achieve their maximum potential.

Distinguished by the Canadian Professional Sales Association as a Certified Sales Professional (C.S.P.), Colleen thrives on challenging conventional assumptions about the winning edge needed to stimulate profits, grow new markets and sustain a loyal customer base. Her savvy, no-nonsense, field-tested approach to sales is rooted in the belief that there really isn't a single magic formula to success. Rather, it's about finding ways to consistently apply a common-sense process for working with, listening to, and tending to the needs of customers.

Ask any of Colleen's clients about why they call on her services--again and again--and you're likely to hear a common refrain: she inspires results! Her refreshing candour, her genuine, sincere message, and the personal experiences she relates as a top-ranked sales executive--all are inspiring motivators for sales and marketing professionals who strive to get to the top…and stay there. Just as important, Colleen is unwavering in her commitment to sales-training that makes a lasting and meaningful impact on the corporate bottom-line. That's why her services are regularly sought by leading private- and public-sector organizations across North America, including Adecco, Ajilon, Eagle Resources, Corel Corporation, Hard Rock Cafe, United On Line,Whitepages.com, Royal Bank, and Mass Mutual.